Oxford Ahead ("the App") provides commute-alert services for Oxford and surrounding areas, including live traffic, predicted departure times, late-risk alerts, traffic reports, and optional journey tracking.
Account information (sign-in method and user ID), subscription status, routes you create (origin, destination, departure/arrival times), and — only while you have tracking enabled — GPS track points.
Subscription purchases and billing are handled by the Apple App Store or Google Play. We never receive or store your full payment-card details. We only obtain your subscription status (active/expiry) from the store to provide the corresponding benefits.
Location is used only to: detect departure/arrival, compute actual journey duration and improve predictions, and produce anonymised aggregate statistics when privacy thresholds are met. We do not track you in the background without your consent.
Raw GPS track points are kept for 7 days and then deleted automatically. Aggregated journey results (without raw tracks) are retained longer for personal and collective prediction tuning.
Anonymised statistics are published only when you explicitly opt in to "contribute anonymised commute data" and at least 10 independent users share the same route and time window. No individual journey is ever exposed to other users.
We do not sell your personal data. We share the minimum necessary only when legally required or essential to provide the service (for example, route coordinates with a traffic provider, or subscription status with the app store).
You can export your data from Settings, or request permanent deletion of your account and associated data. Deletion requests are processed in a queue and you are notified on completion. Cancelling a subscription does not automatically delete your account data.
To exercise these rights or ask about this policy, contact support@oxahead.app.